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Stuttgart – A style rebel has been voted Germany’s most beautiful car by readers of the motoring magazine AUTO BILD. The Mercedes-Benz CLA came through in assured style as the overall winner among all automotive new arrivals.

In addition, the new Mercedes-Benz E-Class was voted the winner of the beauty stakes in its own particular category. In honouring Mercedes-Benz with the AUTO BILD Design Award 2013, the jury of readers acknowledged the brand’s innovative styling, which confidently sets bold and intelligent new design trends in all categories.

“Beauty triumphant” – was this year once again the motto of the AUTO BILD Design Award. More than 90,000 readers heeded the call from the motoring magazine to vote for the winners among the year’s automotive new arrivals

in five categories. The new Mercedes-Benz E-Class took first place in the executive and luxury category, while among the coupés and cabriolets it was the Mercedes-Benz CLA which won. This new four-door coupé was also easily the highest-scoring winner across all categories, so earning it the accolade as Germany’s most beautiful car. The result means that this is the fifth time in a row that the overall winner of this prestigious beauty contest has come from Mercedes-Benz.

The four-door Mercedes-Benz CLA secured the AUTO BILD Design Award 2013 for itself based on the avant-garde coupé styling that defines it as a style rebel and makes it stand out from the automotive crowd. Sporty proportions, allied to a powerful and dynamic design idiom characterised by a dramatic interplay between concave and convex surfaces, make the Mercedes-Benz CLA unmistakable. Furthermore, the Mercedes-Benz designers have achieved the art of giving the Mercedes-Benz CLA a stunning and sophisticated body that delivers immediate impact, and of combining this with the best aerodynamic performance in the world for a series-production model – beauty that is so much more than skin-deep.

The interior of the Mercedes-Benz CLA matches the progressive and sporty appearance of its exterior.

With its significantly sharpened styling, redesigned front end and overall air of sporty elegance, the Mercedes-Benz E-Class also brings a breath of fresh air onto the scene, so earning it the AUTO BILD Design Award 2013 in the executive and luxury category.
 

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Good for Mercedes. But I don't put much stock in contests of beauty for cars. While it is important when buying, I think the most important aspects is a balance of handling and power in a car. Actually performance trumps all.
 

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I wouldn't doubt Mercedes to be one of the best in germany, well there is that much more competition besides Audi and BMW. whenever you think of class and performance the name Mercedes comes to mind. Good job Mercedes keep it up.
 

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I don't know about the CLA being the most beautiful car in germany, there are so many more German vehicles in German that deserve this, the CLS being one of them, even the S-Class benz.....
 

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The CLS is not good looking to me!
 

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I am with you on that one Mike. I never like the CLS mainly because it reminds me too much a boat flipped upside down. If anything I think the SLS looks better. But way out of my budget to ever really get one.
 

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If we are just talking about Mercedes Benz alone then I would say the SLS and S class would take the win for the best looking in Germany.
 

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The CLS is not good looking to me!
LOL well then, answers in this thread are everyone's opinion anyways. So I stick by my choice but I have to agree with the others that SLS and S-Class are amazing looking vehicles. Even better than the current S-Class is the NEW Mercedes S-Class.


 

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If we are just talking about Mercedes Benz alone then I would say the SLS and S class would take the win for the best looking in Germany.
The competition is among German new arrivals, so I could imagine it's not a very big list of cars. There was 5 categories, each with a different winner. For example, the E-Class won best executive and luxury car. The CLA did the best in all five categories so it won the overall prize.
 

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The CLA's design is for sure the major feature for most non enthusiasts.

I have family friends asking me about the CLA because they are interested (keep in mind they have never been interested in german cars before or cars in general)

When I ask why they all say two things

1. I heard its going to start at 30k!!
2. It looks soooo niceeeee



:rollseyes:
 
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