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I am going to pre-order CLA 250 with the premium and multimedia packages (~35,000). I dont want to pay the full MSRP. What are the common discounts?
I am financing the car (Leasing is not an option at this time)
 

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I seen some people mention they were able to negotiate up to $5000 off MSRP, not sure what their MSRP's were though. I bet the more you option out your CLA the more inclined they will be to negotiate a lower price.
 

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I think anyone who believes she/he/it can negotiate $5K off MSRP on a CLA is a customer for a very nice bridge I have for sale.
 

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i think it's going to be tough to negotiate with the CLA seeing how high of a demand there is for it
it's one of the few compacts that got so much hype in a long time.
 

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i'd also say 5K is a bit much but if anyone has gotten that kind of deal darn! shoot me the salesperson contact!
 

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I just bought one. You can't negotiate price, at least not at this initial phase. They told me they have a waiting list and can just sell it to the next person. I believe in time, the price will be negotiable as supply catches up and surpasses demand. So if you want one NOW, like I did, be prepared to pay MSRP.

I did get them to throw in a free Key chain though.. ;)
 

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I just bought one. You can't negotiate price, at least not at this initial phase. They told me they have a waiting list and can just sell it to the next person. I believe in time, the price will be negotiable as supply catches up and surpasses demand. So if you want one NOW, like I did, be prepared to pay MSRP.

I did get them to throw in a free Key chain though.. ;)
A nice key chain?
 

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I just bought one. You can't negotiate price, at least not at this initial phase. They told me they have a waiting list and can just sell it to the next person. I believe in time, the price will be negotiable as supply catches up and surpasses demand. So if you want one NOW, like I did, be prepared to pay MSRP.

I did get them to throw in a free Key chain though.. ;)
Fair enough, got to pay to play, right?
Although a free keychain isn't much, free is always good. Which key chain was it?

Also whats your out the door price?
 

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Silver circle Key Mercedes Key Chain, it was the sales-guys personal key chain and I tried so hard to negotiate with him that he threw it in :)

MSRP was 37,655 plus tax and title so it was just over 40K for me..
 

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FYI My dealer gave me a copy of the MSRP and Invoice for a CLA allotted to them. The MSRP was listed as $39595 and the Invoice shows $37521. Not a huge difference to work with when making a deal.
 

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My favorite part is the salesman keeps sending emails saying he's got one in that he knows I'll want...but I keep telling him I don't want the walnut trim. I guess others don't either cause they're the ones that seem to sit the longest. If I'm paying MSRP, I'm not buying anything I don't want. There's little 'play' in that either...I don't like how the bundles are for now and I hope they are tweaked a bit ASAP.
 

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My favorite part is the salesman keeps sending emails saying he's got one in that he knows I'll want...but I keep telling him I don't want the walnut trim. I guess others don't either cause they're the ones that seem to sit the longest. If I'm paying MSRP, I'm not buying anything I don't want. There's little 'play' in that either...I don't like how the bundles are for now and I hope they are tweaked a bit ASAP.
That's exactly it when buying new you don't want to get stuck with something youre not comfortable with. At the end of the day we spend most of our time staring at it from the inside.
 

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Lol @ $5k off MSRP.These cars are flying off the lots without any discount. Highly doubt they need to lower the price at all to make a sale.
 

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i'm sure all of those who have been shopping around have thought about ordering the car like I am, what my question is what if I put down deposits at 2 dealers, order 2 cars exactly to my liking and when they come in, put the two dealers against each other? both deposits are fully refundable so what do I have to lose? I even told this to one of the dealers and the sales guy said go ahead
 

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2014 CLA Price is Negotiable!

I just put a down payment on a 2014 CLA Cirrus White, Sahara Beige MB-TEX,premium package,Sport Package,Rear deck spoiler,Becker map pilot prewire,Bi-Xeon Headlamps/taillights,Total for 36,675 as configured thru MB web site and dealers did the same.
I came in armed with my homework, had dealer invoicing, told them I knew about 3% dealer holdback, Told them I knew their dealer to salespersons incentives for pushing units to get the end of moth bonus, and I told them that I already went and looked at another dealer that offered me $500 off.
I said if you want to sell a car now its on my terms, I understand you have to eat but I should not feel ripped off because you are greedy. I was stern and controlled the conversation.
Bottom line: original invoice of 36,675 and I offered him 35,000 out the door and told him to please don't waist my time with a counteroffer this is my 1 and only offer. He shook his head and he was gone for 10 minutes and when he came back, he put out his hand and said Congratulations! you got a deal.
35,000 out the door, dropped 1,000 down, He pulled a car from pre-production to customize it for me and I expect delivery Nov 15th.

Key notes: I went in on Columbus Day right @lunch time, it was slow. I also am in the military active duty and have USAA as my bank that is offering me $500 incentive to use car buying service thru them and secured financing for 1.49% of a pre-aproved 40,000 loan. So between the 500 originally offered from dealer, and the 500 from my bank that was 1,000. So I was able to wiggle another 675.00 and I am not only getting my free key chain. Since I purchased the sport package with stock summer tires, he is willing to swap, mount, balance and install my new all season tires i purchased from Tire rack for free when the car comes in and I will either sell or save the summer tires for later use. One last thing, I also negotiated the illuminated Stars installation for free when the car comes in. just have to pay for the Star 480.00. and I also already got the Becker Map pitot for 275.00 NIB from e-bay not 600 that the dealer wants.
Funny part is that now end of month is coming soon and the first dealer called me the same afternoon to inquire if I still wanted the car, and I told him your a day late and and 1175.00 too late. I already made a deal in another dealership

Do your homework, don't get emotional over the car they feed off you wanting it so badly, definitely have your poker face, and control the conversation. you WILL get a better deal.
Hope this post helps others.
 

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Welcome dionisio944, congrats on your CLA! We'll need pics of it definitely. That's one of the better deals I've read and I'm glad to hear you stood your ground.

Joe
 

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FYI My dealer gave me a copy of the MSRP and Invoice for a CLA allotted to them. The MSRP was listed as $39595 and the Invoice shows $37521. Not a huge difference to work with when making a deal.
thank you for the info.

knowing invoice does help with negotiating. Its good to know what sort of "margins" they imply to have.

I always try to bargain for stuff thrown in if the price seems to be very firm.
 

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On the CLA250 the markup from dealer to owner is 9% on the vehicle (dealer cost to MSRP), and about 15% on each part. Gives you a sense of wiggle room. If there was no supply problem, you could negotiate the car down to just above 3% above cost, and components to about 8% above cost.

Example:


That's a Canadian CLA 250 invoice price for a local Toronto dealer that a buddy just sent me. You can see the markup from dealer invoice price to MSRP, and I added the other shots to my gallery so you can see the markup on accessories, but it's 9% on the CLA 250 itself, 15% on the parts.

Joe
 
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